Articles

Copy Writing

As you may not be aware one of the services we offer is copy writing. Take a look at a Before and After here

Case Study - Community Development

In 2001, we persuaded the Associated Board of the Royal Schools of Music to offer visitors a forum for debate on their new website. Today, the forums have over 10,000 registered users viewing over 300,000 posts per month

The 7 Cost Centres of Website Design and Development

All website design, development and marketing projects differ in their emphasis on design, functionality, content and promotion.

Website Design and Development Questions

If you're planning to develop or redevelop your website, you may not be aware of the questions you need to answer in order to receive comparable quotes from agencies. Here are the questions we ask clients in order to provide an accurate quotation.

The Desired Visitor Outcome

However complicated a website project may appear, there really are only two questions you need to ask and answer.

CBSO Podcast

With our help, the City of Birmingham Symphony Orchestra has become the first symphony orchestra in the world to publish a monthly podcast.

Viral SMS Marketing

24/11/05

In an exciting new venture we are offering affordable and effective viral SMS marketing campaigns and it's free to end users*.

2.5 billion text messages were sent in October 2005 in the UK alone. Few would dispute that the combination of reach, immediacy, convenience and viral potential is unmatched by any other communications channel.

Here is how it works:

Rent a keyword (from £500 plus VAT per month)

Promote the campaign:

Text "Whatever" to 80247 for 3 special offers Users receive a promotional code by return and are invited to opt-in using their email address for additional benefits. The advertiser pays 20p each time this happens.

Users are also encouraged to forward the text and email message to friends so that they too can take advantage of the promotion. Those who successfully refer friends can qualify for a further reward.

Case Study

Gossard invited users to text in for a £1 voucher. 25,000 did so, and they achieved half year sales targets in 6 weeks.

If you'd like to know more, call Mark Walmsley on +44 (0)1737 768 127